Today I realised new app icon withing Xperia Home. It is completely blank (just a shade around) and app does not have any name. 

Trying to open the app or holding on it and opening more info section lead to the same - Google play "something's went wrong" screen

Tried co clear cache for Xperia Home and restarting - no result. Same for Google Play Services and Google Play. 

Installed 3rd party launcher to check if it will populate this icon as well - did not. Completed full scan off the phone with Bitdefender and it says that phone is safe. Any ideas what it can be and how to get rid of the thing?